In 1932 carpenter Ole Kirk Christiansen founded his company in Billund, Denmark with the intention of encouraging creative games and creativity in children. In the beginning, he produced stepladders but the effects of Great Depression forced him to be flexible and modify his business model. He turned his attention to manufacturing toys, and in the process, he created one of the most loved brands in history.
Christiansen was a man of the future who was quick to adopt new materials and techniques. In 1947, he became the first company to acquire a plastic injection molding machine which dramatically increased the selection and capabilities of Lego products. The machine enabled him to experiment and to create the Lego brick. The bricks came with pegs at the top and hollow bottoms that interlocked with each one another, allowing children to build complex structures that went beyond the capabilities of the wooden blocks of previous generations.
The 1950s saw a period of growth for the company. Kjeld Kirk Christiansen, Godtfred Kirk Christiansen’s daughter was part of the management team and began modernizing manufacturing techniques of the company. This expansion saw the introduction of a line of dollhouses and furnishings for girls, and the first minifigures that were sold as individual pieces. In 1979, the company widened its range of products to include sets with astronaut minifigures as well as rockets. They also introduced spaceships, lunar rovers and spaceships.
In 1990, the company launched three Model Team sets that were designed for advanced builders. The sets contained small parts such as levers, axles, gears and other components. They were the first Lego sets that offered an element of realism and accuracy.
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